ASAAP Tackles Climate Change GMOs Drought Other Soybean Industry Issues

first_imgDTN/Progressive Farmer Policy Editor Chris Clayton speaks on the complicated political and scientific dynamic surrounding climate change and its ramifications for agriculture to open the meeting.The members of the American Soybean Association Action Partnership (ASAAP) met this week in Lake Tahoe, Calif., to discuss a range of issues impacting the soybean industry.During the two-day meeting, attendees joined in discussions on climate change, biotechnology and consumer perception, drought and changing consumer demographics with leading authorities in each field. DTN/Progressive Farmer Policy Editor Chris Clayton spoke on the complicated political and scientific dynamic surrounding climate change and its ramifications for agriculture to open the meeting Wednesday.Thursday morning began with a twin presentation on the intricacies of communicating the science surrounding biotechnology and genetically modified organisms (GMOs) to today’s consumer public from Drs. Kevin Folta and Joy Rumble of the University of Florida. Finally, former California Department of Food and Agriculture Secretary A.G. Kawamura, California Farm Bureau President Paul Wenger and World Food Center Associate Director Dr. Josette Lewis led a panel discussion of the socioagricultural dynamic in California, and what implications that may have for the rest of the country, specifically concerning the state’s ongoing drought, rapidly changing demographic and significant economic market size. ASAAP includes a roundtable of ASA and state farmer leaders, members of industry and state and national staff convened to discuss and address the most pressing issues for the soybean industry.last_img read more

Astronauts get wakeup from Michael Stipe

first_imgHOUSTON – Flight day 7 of the STS-135 mission started out with a serenade for the crew of space shuttle Atlantis.In a special message recorded before launch from Venice, Italy, Michael Stipe, lead singer of R.E.M., sang an A capella version of the band’s song “Man on the Moon,” then followed it with a greeting to the astronauts.“Good morning, Atlantis,” he said. “This is Michael Stipe from R.E.M. We wish you much success on your mission, and thank all the women and men at NASA who have worked on shuttle for three decades. From Earth, a very good morning to you.”More unpacking of the Raffaello multipurpose logistics module is on tap today for Commander Chris Ferguson, Pilot Doug Hurley and Mission Specialists Sandy Magnus and Rex Walheim. But they’ll also take some time out for a few special events.At 5:59 a.m., Ferguson and Magnus will be speaking with reporters from Fox News Radio and KTVI-TV and KSDK-TV in St. Louis. Then, at 8:19 a.m., the entire crew will be interviewed by WBBM-TV in Chicago, KTVU-TV in Oakland, Calif., and WTXF-TV in Philadelphia.In addition, both the shuttle and station crews will have the opportunity to enjoy an “All-American Meal” of barbecue brisket or grilled chicken and baked beans, southwestern corn and apple pie, and the public is invited to share in it, virtually. Visit < a href="http://go.nasa.gov/AllAmericanMeal">http://go.nasa.gov/AllAmericanMeal for recipes, or “formulations” as they’re called by NASA food scientists, as well as more information, video and imagery.last_img read more

Vancouver school found success in opportunity zone

first_imgwww.learningfirst.orgNational education advocates are taking notice of a successful program that helped raise the test scores of Vancouver’s poorest students.Vancouver Public Schools in 2010 established a so-called “opportunity zone” containing 14 schools with the highest percentages of children living in poverty in the district. Officials spent extra effort and money on those schools, both in the classroom and in parent outreach.The opportunity zone’s success this week grabbed the attention of a national group called Learning First Alliance. The initiative also will be discussed at a national conference for administrators of a federal anti-poverty program later this month.The opportunity zone in part sprang out of a failed attempt at getting federal money in exchange for reforms. In 2010, Discovery and Jason Lee middle schools landed in the bottom 5 percent of schools in the state, as measured by their students’ performance on math and reading tests averaged over three years. It wasn’t the first time the schools made that list, which earned them a “tier II” designation by the feds and the right to apply for school improvement grants. Schools have to lay out plans for drastic change to get the grants, and Vancouver school officials promised to reassign principals and hold teachers accountable for their students’ scores if they got the money. But they didn’t get the grant.That setback spurred administrators’ creativity.How it happenedThe schools in the opportunity zone received additional teacher training, computer technology for classrooms and tutoring sessions after school. But the district also addressed some of the root causes of the low-income students’ low performance. The two middle schools that were on the bottom of the performance list are among those with the highest percentages of students eligible for free or reduced-price lunch, a measure of poverty, said Associate Superintendent Christine Burgess.Officials set up nine family-community resource centers — or FCRCs. Paid staff and volunteers at those centers taught parenting classes, served as liaisons between parents and social service agencies, and even organized food banks. They also provided early-childhood schooling.last_img read more

Tax initiative ruled unconstitutional

first_imgSEATTLE — A voter-approved initiative that requires a two-thirds majority of the Legislature to raise taxes or close tax loopholes violates the state constitution, a judge ruled Wednesday.Initiative 1053 was approved by Washington voters in November 2010 and has since made it difficult for lawmakers to adopt tax increases.King County Superior Court Judge Bruce E. Heller’s ruling likely will put the measure before the Washington Supreme Court this fall, as both sides agreed in advance that the case would be appealed no matter which way the judge ruled.Although the court previously ruled on the constitutionality of state initiatives, this case focuses on whether a supermajority can be implemented through the initiative process or whether an amendment to the Washington Constitution is required.Heller said in his ruling that the Constitution restricts the Legislature and the people’s ability to require a supermajority for passage of tax measures.Gov. Chris Gregoire said she was pleased with the decision because it recognizes the uncertainty that has impeded state government in its efforts to find solutions to its financial difficulties.last_img read more

Woman pleads guilty in driveby attack

first_imgConnie C. Gadberry, 20, has admitted participating in an August gang-related shooting in Vancouver.Gadberry pleaded guilty Friday in Clark County Superior Court to a charge of drive-by shooting. She had been charged with first-degree attempted murder and first-degree assault, but her attorneys struck a deal with prosecutors to allow her to plead guilty to reduced charges.The Vancouver woman is scheduled to be sentenced July 24.Her boyfriend, Stefan A. Duran, and Gregorio Robert Chavez, both 21, are accused of first-degree attempted murder and first-degree assault. Duran and Chavez are scheduled for trial April 8 and May 20, respectively.Chavez, a Sureno street gang member who goes by the name “Frost,” is accused of shooting fellow gang member Jose Reyes in the right leg and foot either late Aug. 24 or early Aug. 25. The motive was revenge for a fight between two groups of gangsters, according to a probable cause affidavit. Court documents indicate that one of the gang members attempted to stab Duran during the fight, and he had to jump a fence to escape.Chavez, Duran and Gadberry allegedly drove past Reyes in a vehicle on East 18th Street near Norris Road, and words were exchanged, according to court records. Then Chavez allegedly shot Reyes.Duran said he was scared when Chavez shot Reyes because he thought Chavez only intended to fight with the victim, a probable cause affidavit states.last_img read more

Wynn to build 1300 new hotel rooms on vacant Wynn Palace land

first_img Load More JW Marriott at Galaxy Macau named venue and Galaxy Entertainment Group named Venue Sponsor for 2019 Asian Gaming Power 50 Black Tie Gala Dinner Detailing the concept, Maddox said, “What we have so far is a 1.5 million-square foot facility that we think will be a must see in Macau. The podium level which we’re calling the Crystal Pavilion, is a large glass structure that’s going to house lots of nongaming features.“As you traverse through the pavilion, you’ll run into a theater, and this theater is really going to be the first of its kind.“We got idea from when we were at the Vatican. The Vatican launched a Michelangelo program with a theater. It took an old theater, 1,500-feet theater, and created an immersive experience with screens on the walls and on the ceiling, so the audience had a 270 degree experience including live entertainment on the stage. It’s been quite successful.“So we thought, if we take that idea and custom build it in this area with a great 600-foot theater and make it fully immersive, that experience would be like no other on the planet.“We actually have three shows that we’re working on right now and these won’t be long hour-and-a-half shows, they will be more like 45-minute vignettes playing throughout the day and we think that everybody is going to want to come and experience this immersive theater.”While Crystal Pavilion will link to fellow concessionaire SJM’s Grand Lisboa Palace via a footbridge, Maddox added that Wynn will incorporate two new hotels into its design including a 671-room all-suite hotel connected to Crystal Pavilion as well as another 700-room all-suite hotel on the north four-acre parcel – pushing the property’s total room count to 3,000.“We plan on presenting this concept in the next couple of months, working through 2019 on the permitting, finalizing the design, getting everything together and beginning construction in 2020,” he said. RelatedPosts Wynn Resorts shares favored over Wynn Macau: analysts Wynn Resorts to undergo internal restructure as part of refinancing plan Wynn Resorts is planning to build 1,300 new hotel rooms complemented by an immersive glass theater building inspired by The Vatican on its seven-acre parcel of land located alongside Wynn Palace in Macau.CEO and President Matt Maddox revealed the company’s plans during its 3Q18 earnings call on Thursday after Wynn Palace again stole the show with revenue soaring 39.1% to US$730.6 million – more than enough to cover for a disappointing performance from Wynn’s Las Vegas operations.last_img read more

Macau Airport targeting record 87 million passengers in 2019

first_img Macau GGR tumbles 8.6% in August RelatedPosts JW Marriott at Galaxy Macau named venue and Galaxy Entertainment Group named Venue Sponsor for 2019 Asian Gaming Power 50 Black Tie Gala Dinner But CAM is expecting even stronger numbers this year, with the company’s 2018 Business Summary and 2019 Work Plan meeting proposing a raft of new targets. They include 69,000 aircraft movements, 42,750 tonnes of cargo, 3,438 business jets and 8.7 million passengers.The airport’s 2018 figures saw total volume of 41,500 tonnes of cargo and 3,270 business jet movements, with overall revenue of the airport reaching MOP$5.49 billion (US$679.8 million). Galaxy offers first glimpse of new Galaxy Macau convention center ahead of 2021 launch Load More Macau International Airport Company Ltd (CAM) says it is targeting record passenger traffic of 8.7 million passengers in 2019, a 5.3% increase on 2018 numbers should the target come to fruition.Macau Airport welcomed 8.26 million passengers in the 12 months to 31 December 2018, a 15% increase on the previous year, with total aircraft movements rising 12% to 65,000.last_img read more

MiamiDade to investigate homeless mans fall from drawbridge

first_imgMIAMI (WSVN) – Miami-Dade County officials said they are launching an investigation into a homeless man’s fall from the drawbridge connecting Downtown Miami to Brickell.According to Christian Rosario, the out-of-town visitor who recorded the incident on cellphone video, a homeless man was sleeping on the drawbridge at Southwest Second Avenue when it went up, sending him slamming to the concrete below.Authorities said no one filed a report about the May 14 accident. County officials, however, later released a statement confirming they will investigate the incident. It reads in part, “As always, our top priority is the safety of everyone who traverses our bridges, which is why we are conducting a thorough investigation of what occurred … Once the investigation is completed, we will be able to provide further details regarding this incident.”Copyright 2019 Sunbeam Television Corp. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.last_img read more

The Conjuring 2 – An English Haunting

first_imgDirector James Wan has made some of the scariest movies to date, including “Saw,” “Insidious” and “The Conjuring.” In fact, the first “Conjuring” had the biggest opening weekend for a horror film ever. It’s safe to say the pressure is on for the sequel, demons included. For more, we contacted Deco’s assistant chief paranormal investigator, our host for ghosts, Chris Van Vliet.Just like the first movie, “The Conjuring 2” is based on real events that happened to demonologists Ed and Lorraine Warren. This time around, the couple has to help a family face their fears while dealing with their own.Paranormal investigators Lorraine and Ed Warren are back on a scary case. In “The Conjuring 2,” a family in England is being haunted by evil spirits.Actress Frances O’Connor is Peggy, the head of the family.Frances O’Connor: “I’m a single mother whose husband has left her recently. And I’ve got four kids; we’ve got no money. (laughs) We live in an awful house that we find out is possessed.”The Warrens, played by Vera Farmiga and Patrick Wilson, are called in to help. But a terrifying past case is instilling doubt in Lorraine.Patrick Wilson: “You don’t need to see the first one, but it’s a good movie. If you’ve seen it, there’s a case that really scarred Lorraine, and that’s even dealt with in this one, so there’s a lot of layers that they’ve thrown into the movie.” Vera Farmiga: “At a time when Lorraine is questioning whether to go on, one of the most notorious cases of haunting comes up on their agenda.”Based on true events and real people, the haunting at Enfield is the most documented paranormal case in history. So, it’s up to you whether to believe it or not.Frances O’Connor: “I don’t know whether it actually happened or not. I think you could explain a lot of it away, but there’s a lot of evidence that it did happen. I think something happened.”So, just in case, the cast and crew had a priest bless the set on the first day of filming.James Wan: “Why not? Right? I think you can never get enough positive energy. I just felt like it was such a fitting thing to do, in keeping the theme of the movie, having a priest that is actually a friend of Lorraine, of the Warrens, come over and just bless us with some positive energy.”The cast totally agrees.Patrick Wilson: “I mean, really, why not?” Vera Farmiga: “It was nice knowing there has been a pleasant, beautiful ritual that was meant to also not keep evil away, but invite goodness.”The same goodness you should take with you to watch this horror flick. You know, just in case.If you’re brave enough, you can check out “The Conjuring 2” when it hits theaters on Friday, June 10.Copyright 2019 Sunbeam Television Corp. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.last_img read more

White powder found inside Southwest Airlines jet at FLL

first_imgFORT LAUDERDALE-HOLLYWOOD INTERNATIONAL AIRPORT, FLA. (WSVN) – Officials at Fort Lauderdale-Hollywood International Airport gave the all clear after a white powder was discovered on board a Southwest Airlines flight, Sunday.Crews discovered the suspicious substance during a routine check after the jetliner touched down at the airport. No passengers were on board at the time when officials came to inspect the substance.Southwest Airlines officials released the following statement after getting the all clear for takeoff: “The crew in command of Flight 2993 from Baltimore Washington International Airport to Fort Lauderdale-Hollywood International Airport followed procedure and alerted local authorities after discovering an unusual substance underneath a seat upon arrival in Fort Lauderdale. Authorities inspected the aircraft, deemed the substance non-hazardous and have cleared it for takeoff.”Copyright 2019 Sunbeam Television Corp. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.last_img read more

Miami Beach Fire recruits surprised by Army dad

first_img“I was first shocked when I saw him,” Ivan said, “and I thought I was holding myself together pretty well, but once we sat down and I looked over to her, I lost it.”Chavez’s fire station also showed up at the event, to give him a surprise of his own.“The tables were turned. I don’t get surprised very easily,” Chavez said. “It means everything to me.”Chavez said his coworkers are a part of his extended family.“You can rely on them for anything, not just in the fire station, but in life in general,” he said. “I don’t know if you all got it like that, I got it like that.”His fellow firefighters were happy to see him.“Just our presence to see them and greet them home, it means the world to all of us,” said one of his coworkers. “It’s a nice thing to do for the brotherhood and sisterhood of the Miami Fire Department.” MIAMI BEACH, FLA. (WSVN) – Miami Beach Fire recruits Ivan and Jasmin Chavez expected a regular promotion ceremony, Wednesday night, but it wound up being so much more.A special guest came out to lead the recruits in the pledge of the allegiance, Chief Warrant Officer Ivan Chavez of the Army Reserve. Chavez, who shares more than a name with his son, is also a firefighter for the City of Miami.He returned home Wednesday after a year of active duty in Afghanistan.While he’s been serving overseas, his children have been going through the Miami Beach Fire Recruit program.“Seeing them, and everything they’ve gone through, just makes it that much more special,” Chavez said. “It’s been 11 months that I haven’t seen them.”His children were overwhelmed by the surprise.“It wasn’t even a matter of thinking, it was just a matter of instant crying,” Jasmin said. “The filter was gone. It was automatic to just cry.” All that’s left for the Chavez family now is making up for lost time.“We’ve been able to text back and forth while he’s been gone, but just being able to speak in person and actually have him face to face and hold him and catch him up on a lot of things that have happened,” Ivan said.Ivan and Jasmin said they’re looking forward to getting out on the water and fishing with their dad.“There’s just a lot of catching up to do,” Jasmin said.Copyright 2019 Sunbeam Television Corp. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.last_img read more

Lanes reopened after trailer knocked over on Florida Turnpike in Miramar

first_imgMIRAMAR, FLA. (WSVN) – All northbound lanes of the Florida Turnpike in Miramar have been reopened after a trailer was knocked on its side and construction equipment fell off.The trailer overturned near the Interstate 75 exit of the Turnpike, around 5 p.m., and only one lane of traffic was open in the northbound lanes.Around 6:30 p.m., all lanes were reopened. However, traffic was still backed up.No was one injured, according to Florida Highway Patrol.Please check back on WSVN.com and 7News for more details on this developing story.Copyright 2019 Sunbeam Television Corp. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.last_img

Miami Marlins and MLB bring new field to Jose Marti Park

first_imgMIAMI (WSVN) – Major League Baseball and the Marlins joined together to help bring a new field in Jose Marti Park.The MLB and the Marlins came out to dedicate the field in Little Havana as part of All Star week. The field’s renovations include new dugouts, new bleachers and a new score board.Former Orioles player and hall-of-famer Cal Ripken Junior was also there for the event.The long term goal for the renovations could result in thousands of students taking part in baseball and softball programs. Copyright 2019 Sunbeam Television Corp. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.last_img

Soldotna Mayor Responds To Kenai River Water Listing

first_imgIn the letter from Mayor Anderson he states that the Soldotna City Council was not given their designated time in order to submit comments to the ADEC prior to the KRSMA Board submitting their letter on January 22. According to the ADEC, the Kenai River was listed as not meeting all water quality criteria due to increased turbidity. Story as aired: Audio PlayerJennifer-on-Soldotna-responds-to-ADEC-letter.mp3VmJennifer-on-Soldotna-responds-to-ADEC-letter.mp300:00RPd Mayor Anderson in the letter to Ted Wellman, Chairman KRSMA Board: “It is unreasonable to ask our representative to take a position or express an opinion for the City Council without providing opportunity for our elected body to evaluate and provide feedback. In this case, there was time given that the comments were not due until January 29. As chairman, you chose not to allow comment on a letter you drafted and submitted on January 22, 2018, a full week prior to the due date.” Facebook0TwitterEmailPrintFriendly分享Soldotna Mayor Nels Anderson has drafted a letter to the Kenai River Special Management Advisory Board (KRSMAB) in response to a letter submitted by the board to the Alaska Department of Environmental Conservation regarding the Kenai River being listed as an impaired water body. According to Ostrander the City of Kenai was also not given the opportunity to review the letter submitted by the KRSMA Board prior to it being submitted to the ADEC, and the comments made in the letter do not reflect those of the city. Ostrander was granted permission at the Kenai City Council meeting on Wednesday, February 21 to submit his letter. Kenai City Manager Paul Ostrander will also be presenting a letter addressed to the ADEC in response to the Kenai River Special Management Advisory Boards comment letter that was submitted to the ADEC on January 22.last_img read more

Agencies Announce Partial Opening Of Recreation Areas and River

first_imgThe U.S Fish and Wildlife Service Kenai National Wildlife Refuge is opening the following areas to limited use: Jim’s Landing for day use of the boat launch, the overflow parking lot north of the Sterling Highway at the Visitor Contact Station, and Lower Skilak Boat Launch for boat launch access. The Kenai River remains closed beyond Jim’s Landing to Skilak Lake for public safety and in support of firefighting efforts. All boats must exit the river at Jim’s Landing. On the west side of SkilakWildlife Recreation Area, Lower Skilak campground and day use facility remains closed to public use. Skilak Lake Road from the west entrance at mp 75.2 of Sterling Highway will be opened to allow access to the Lower Skilak boat launch but all lands off the road, trailheads including Marsh Lake and Day Use facilities including Bottenintnin Lake remain closed. More information, detailed maps, and public safety information can be found online atkpboem.com or by visiting the official website for Chugach National Forest(https://www.fs.usda.gov/chugach/) and Kenai National Wildlife Refuge (kenai.fws.gov). For statewide fire information, visit the AICC website at https://fire.ak.blm.gov/ or http://www.akfireinfo.com. The previous daytime limitation on this river use has also been removed, allowing for 24 hour publicuse. Additionally all refuge lands that have been burned are closed to public access. Consult the attached closure order for more details.center_img The U.S. Forest Service Chugach National Forest is opening the Russian River Campground, Russian Lake Trail, Russian River Falls, Barber Cabin, and the K’Beq Day Use Area for public use. This opening will occur at the same time as the Kenai River reopening. Although this area has not been directly affected by fire, stay aware of the firefighting personnel and equipment still active on roads and lands nearby. Visit the Chugach National Forest website https://www.fs.usda.gov/main/chugach/home fordetails. Facebook0TwitterEmailPrintFriendly分享Agencies open areas to the public for recreation access effective at 12:01am on Tuesday.  This reopening of some portions of the Kenai River, Chugach National Forest and Kenai National Wildlife Refuge includes some areas that were burned by the Swan Lake Fire. Hazards exist in these burned areas that can be hard to see.Alaska Department of Natural Resources Division of State Parks announces the reopening of a portion of the Upper Kenai River previously closed to support firefighting operations. The Kenai River between the state boat launch at the Cooper Landing bridge and Jim’s Landing will reopen to public use with the exception of the continued closure of a channel on the south side of the river from approximately River Mile 69.5 to River Mile 71.5 will also be closed to support firefighting activity.last_img read more

Selling One Ad Across Many Screens

first_imgAlmost immediately after Apple founder Steve Jobs introduced the iPad to much fanfare last January, publishers everywhere began trying to figure out how to create content and advertising for the new platform.Meanwhile, advertisers are telling publishers that they want to be able to create campaigns and execute them across the widest universe of devices, particularly mobile platforms. Yet despite all this great news, it’s not clear how much revenue publishers are actually earning from this advertising. The Financial Times announced recently it has generated about $2 million with advertising on its iPad app, but few other publishers are yet describing similar success.As The Knot-the wedding planning Web site and magazine-began work on the iPad app, they decided to focus exclusively on the user experience-and not include any advertising-for the first issue launched in October. The only advertisers involved in the iPad app are Magazine Directory advertisers already in The Knot’s interactive product guides. “We saw this an opportunity for the magazine to be displayed as it’s intended to look, with dramatic layouts-and at the same time, we can layer on the Internet experience,” says site director Miles Stiverson. “We wanted to develop the very best product we could and really figure out how we will reinvent our magazine for the iPad.” Yet those conversations ultimately led to greater clarity about what sorts of advertising would work best on an iPad, say Stiverson. “I’ve seen ads where you land on a page and press a button and it reveals content you wouldn’t have seen otherwise. The iPad makes you stop on a page and examine it closely to see if there is any interactivity to play around with.”In the next issue, The Knot will include simple sponsored sections and videos, plus some custom interactive tools. Editors and developers there had already launched two iPhone apps, both in 2009. The first was called “Wedding 411,” a mobile message board that allows brides-to-be to connect with each other on the go. The second app took the popular “Wedding Dress Look Book” from the Web site and turned it into a searchable and sortable wedding dress finder. Only Wedding 911 has had any advertiser involvement.Hearst sees the best results from selling tablet pages, which appear in apps for brands such as Esquire, Popular Mechanics and O, The Oprah Magazine. “They appear in a very similar fashion to print pages, but the end user will have a much richer user experience once they engage with the ad depending on the level of functionality incorporated within,” says Avi Zimak, advertising director of tablet media at Hearst.Mobile ad pricing for Hearst varies depending on whether the application is a utility-based app (stand-alone app) or a digitally enhanced version of the magazine. “Pricing can also vary by magazine brand,” says Zimak. “We do believe many of our apps warrant a premium, as we are limiting the number of advertisers that appear within these apps so the advertisers can showcase the richness of their brands via the individual functionality.” QR Codes for MobileNot everyone is caught up in the mobile app scramble, however. Developers at Budget Travel have taken a different-simpler-approach to mobile content and advertising. Instead of creating mobile and tablet versions of the magazine and Web site, they’re launching a QR code application for mobile phones. QR codes are matrix barcodes readable by QR scanners and mobile phones with cameras.The QR codes appear in the magazine next to travel tips. When readers point their phone at the QR code, they’re led to a mobile-enabled Web site consisting of more travel tips, plus the ability to share those tips in social networks and elsewhere online. “We wanted to do this because we’re really interested in how we can deliver our content across different platforms in ways readers and advertisers want,” says Lisa Dickens Schneider, general manager of digital products at Budget Travel.The launch sponsor is La Quinta Inns & Suites, which will have a full-page magazine ad facing the travel tip content, as well as branding within the QR code copy. When users land on the mobile site, they will also see La Quinta branding, essentially turning the experience into a custom mobile microsite.”If you’re working for a multimedia brand, you have to understand that advertisers are also moving toward more integration,” Schneider says. “And you have to understand how the brand behaves in each medium, and what are the benefits of each medium. The smart advertisers are starting to understand how to reach people in different ways. The content I want on my phone is not the same as what I want on my big screen computer.”One Ad, Many ScreensThat said, creating content and advertising campaigns across multiple devices with different screen resolutions is complicated-one reason why mobile and tablet advertising remains the Wild West right now, according to digital strategy and user experience according to consultant Jonathan Hills.”This is a much more fluid world than PCs,” he says. “Ad sales teams are struggling to understand how to sell and what the rates should be and even how to serve the ads from a tech standpoint.”Hills, who launched two iPhone apps for Reader’s Digest Association while he was general manager at readersdigest.com last year, ultimately decided to sell the campaigns on a fixed-price basis. The ad sales team offered advertisers 100 percent share of voice on its Life IQ app, launched last February, for, say, $20,000 per month-as opposed to guaranteeing a certain number of impressions or even downloads. The main selling point was being associated with something cutting-edge.The Life IQ app, a trivia quiz on everyday life, is free. So far, about 50,000 users have downloaded it, but there have been no ads to date. The second app, Word Power, launched in April for $2.99 per download. It did not include ad integration.”We were telling a compelling story, but it’s still difficult,” says Hills. Sponsors know how to measure visitors to a Web site-currently about 3 million per month to readersdigest.com. But they don’t know how to price downloads of an app that may or may not ever be used, since 70 percent of all apps aren’t used after their initial few weeks of residing on someone’s phone or tablet device.”Advertisers want to know what they’re measuring,” says Hills. “But there are no meaningful benchmarks.” For instance, Comscore is an imprecise Web site traffic measurement device but it’s the industry standard because it’s operated by a third party-neither publisher nor advertiser. Nothing like this yet exists for mobile devices.Hills believes that, ultimately, iPad apps will be more interesting to sponsors in large part because the screen is so much bigger. At the moment there are three types of advertising on the iPad: the desktop Web site ads displayed in the browser; the iPhone-style ads and banners on applications, and an advertising opportunity that is totally unique to it-interactive print. That allows for full-page ads, larger photos, video content and 360-degree product tours.”It’s a much more tactile device, too,” Hills says. “It does present a unique opportunity to get people to do things” such as sign up for a coupon or watch a video.He predicts there will be mobile advertising standards in place by the end of 2011. “The big players are making moves to establish coherent standards,” Hills says. “But before that happens there will be a period of experimenting. People are trying to figure out what sorts of campaigns they want to be running.”last_img read more

Can HTML5 FutureProof Your Mobile Strategy

first_imgIn terms of dovetailing HTML5 development with standard app product development, Weinberg says the two are separate, but related, operations. “The apps are done in a separate group, but they’re aware of what we’re doing and we’re aware of what they’re doing. We all have shared but slightly different missions in this. For instance, an app in the future can be designed to link to the Web site for certain information or slideshows or content that the user wouldn’t have wanted to download as part of the native app. What’s really cool about that is it gives us a seamless consumer flow opportunity for delivering whatever content wherever they are whenever they need it through whatever device they have. My only issue right now is if we can go faster to implement more of the HTML5 products more comprehensively across all of the brands my life would be much better.”Next StepsGoing forward, Christie says HTML5 Web apps will be built on a case by case basis. The trigger will depend on the brand’s business model. “We are looking at HTML5 for some of the other FT Group titles. They’re more pure b-to-b titles. For some of them we are probably going to come out with more native apps. Some we might do Web apps. We’re looking at the business model for each of those and being quite pragmatic about it because for titles that have no registration, no subscription and are completely ad-based, you don’t have to do a Web app, you can do a native app. It just depends on where you see the future of each of the titles.”As an example, Christie cites the release of FT’s native How to Spend It app, which is available in Apple’s App Store. “From a business model point of view we don’t require registration or subscription and it’s completely advertising-based. It wasn’t going to compromise our business model to launch it in iTunes because we didn’t have an issue with the subscription process.”As for Weinberg, he sees HTML5 as a way to position the brands for whatever new features become available in the near future. “I’m looking down the road and saying this is going to create new creative capabilities that we haven’t had before and to the extent that it’s possible now, great. To the extent that it’s going to become possible later, all the better. But it does start to chart a new course for what the digital desktop is and how it works.” In the case of Hearst, the company is doing both. In September, the company announced that it was beginning the process of converting all of its magazine Web sites to HTML5. The plan was to build out specific components within the sites optimized with the new standard starting in the fourth quarter of this year and continue into 2012. The first to get the treatment was GoodHousekeeping.com, which went live in September and became compatible with the majority of mobile devices—meaning rich media elements were touch and swipe enabled, among other features.“This project forms the basis for the kind of site structure that we expect to roll out to the rest of the network over the next six to 18 months,” Mark Weinberg, vice president of programming and product strategy for Hearst Digital Media, said at the time. “We have a number of sites that we’re in the process of redesigning and relaunching now and they will be relaunched fundamentally on the same kind of code base of HTML5 and they will be designed to be multi-platform. The kind of innovations we’ve baked into the Good Housekeeping relaunch will drive where we go with the rest of the network sites.”Going All-inThe decision to go all-in with the entire stable of Web sites was largely influenced by the belief that mobile is going to be a huge influence on digital content access in the near term. “The major motivator for us was both the recognition that it would create a more future-oriented programming and content delivery approach, given that it is an evolutionary step for the Web as a whole, but also, very importantly, that it was an evolutionary step that would allows us to have a functional site on iOS devices,” says Weinberg. “That’s what really got us started down the road—looking at the iOS devices and the clarity that had about not adopting Flash. Continuing down the road using Flash was not a good idea. While we’re still using Flash in some places, it was very clear that we needed to be compatible.”As the strategy got underway, Weinberg realized that ditching Flash was not the only benefit. Consumers, as they use their devices more often, are expecting to have the same functionality wherever they go on the Web. “Once we got going it became clear that it would allow us to do a number of other things, not the least of which was to be functional on touch-screen devices. And that I think is one of the really future-oriented aspects of this—that people are beginning to expect that. So this really meets consumer expectations. It makes us flexible and functional on all devices and it gives us the functionality that you get with HTML5 that its predecessor didn’t have,” he says.That freedom from the confines of proprietary formats and the ability to give customers what they expect were similar motivators for the Financial Times when it developed its Web app and snubbed Apple’s App Store. But fundamentally, it’s about the explosion in mobile usage. “An obvious trend is device proliferation,” says MB Christie, online product manager for the Financial Times. “Users expect to get everything everywhere. Everything they have on the desktop they are absolutely expecting to get on the phone and on the tablet. They just expect it to be there and don’t think about the fact that there’s a different transition, a different screen size and there will be different interactions [with the content].”Yet with that proliferation of devices comes a proliferation of formats and operating systems, each having unique access requirements. “So as publishers we have to think about how to do this quickly and get on all of the devices without breaking the bank,” says Christie. “Because you’ve got to make sure you’re on all the different sized tablets, all the different sized small screens and still on the desktop—all with an optimal user experience. Otherwise, your users will think, ‘They have a really nice Web site, but I can’t use it when I’m on the go.’ And then they’ll stop using you altogether. It will hurt your brand.”Christie notes that in order to cover the bases in terms of device coverage, HTML5 was the clear path. “You have to think about how you can do it across the board, which is what prompted us to start looking at an HTML5 solution very early on.”Is It Ready Yet? For now, publishers are taking one of two paths. They’re either rebuilding their Web sites with the HTML5 standard that lets users view them from a mobile or desktop machine, or they’re building HTML5 sites designed specifically for mobile devices as a separate option from providing apps through the app store. Now that the early enthusiasm behind generating magazine apps for tablet and smart phone devices has settled into a more or less pragmatic approach for publishers, a nagging question is bubbling ever closer to the top of digital content development efforts for the mobile platform: HTML5 or native apps? A concern from the start for Weinberg and Christie was HTML5’s readiness. The standard was essentially still under development and certainly not as established as HTML4 and there wasn’t yet a large base of developers skilled in the standard. “It does take some skilled developers, but I think the speciality is improving. The more demand there is in the market the more people will pick up the skills needed to do this,” says Christie. And then around that time Apple and the FT bumped heads on App store subscription terms and customer data. “That’s when we decided to seriously focus attention on the Web app,” says Christie. “What was great was we could sell the idea because we already had it in front of us. We weren’t scared, it didn’t feel like such a big leap for us because we had a working prototype.”According to Christie, an early challenge was figuring out how to make offline caching a smoother experience. Mobile browsers limit file sizes for downloading and in order to read the Financial Times offline, users had to take the semi-technical and extra step of boosting the database size to 50 MB. “We had to come up with a way for us to allow people to store a fairly large amount of data. They had to go through an extra step of saving a larger database than the browser would normally allow them to. Making the message user-friendly and not scary was challenging.”The step allows the user to save the file to their homescreen, enabling them to open the FT and read it whenever they want to.That local caching on the device is a critical feature, and one that differentiates a Web app from standard mobile sites, such as FT’s m.ft.com. “The Web app has a lot more advantages. It allows for a lot more richness than the pure mobile site, m.ft.com. We can have videos, images and most importantly, you can read it offline. That is a huge advantage of an app over a straight old mobile site. It’s more like a newspaper. You can take it on the train and read it,” says Christie.Where a reader is directed to depends on the device they’re using. “We can look at your device and the we serve you the right site, whether it’s m.ft.com or the Web app. We look at how smart your phone is and then we serve you the right thing based on that,” adds Christie.center_img At Hearst, the process of rebuilding the sites took a templated approach. Specific components were optimized for HTML5, such as promo players and other features, and then repeated throughout the rest of the sites. “We’re creating products, which are essentially features or functionality that can then be cascaded into all the sights in our network. It’s a build once, use many approach,” says Weinberg.For example, the promo player, which is basically a rotating slideshow that graphically features the top stories on the site, was one of the first to get the HTML5 treatment. “Historically, those were all Flash-based and after we developed the HTML5 promo player for Good Housekeeping, we cascaded that to all of our brands. Now, when you open any of the sites on an iPhone you will have a touch/swipe-enabled promo player that you can actually see. In the old version you couldn’t even see it because it was Flash. And it works on all phones, all devices,” says Weinberg.In all, Weinberg says the process of rolling out HTML5 is more of a design process than a technical one, and the templated approach as made it easier to apply the new features across the Hearst network of sites. “The team has made it very modular, so that the areas where we need to make these kinds of improvements in the near term we can make them in a more seamless way. The implementation of HTML5 is relatively easy. For example, we’re about to roll out our slideshow, or what we call a Flipbook, so there’s an HTML5 version of that that we’re cascading across the network. So by January almost all of the rest of our sites will have it. That’s how quickly it can cascade out. It’s much more of a design iteration than it is a technical challenge.”The FT began experimenting with an HTML5 Web app in the summer of 2010, says Christie. “We worked with one of our development partners and gave them time to play, really. It was just a few months after we’d launched the iPad app. We didn’t do anything really formal, and by January/February we had a pretty nice proof of concept going.” Browser compatibility had been one hurdle, but that has since been resolved says Weinberg. “So we weren’t really as worried at the time we were doing this work as those who came before us that people wouldn’t be able to see it or use it. In fact, we looked at it as the opposite, that this would increase the usability and increase the good functional behavior across more platforms and for more consumers in more circumstances. That actually proved out to be the bigger idea.”Another key motivator is the fragility of print revenues. As a stark reminder, consumer magazine ad pages fell 5.6 percent in the third quarter of this year, erasing the growth from the first six months of the year, per PIB numbers. Prior to the third quarter, consumer magazines enjoyed a run of growth for five consecutive quarters.“Print advertising money is no longer as easy to get as it used to be,” says Christie. “So that means that we all have to look for other solutions and digital is an obvious way. So we need to make sure that we are selling things on digital, whether it be ads, subscriptions or a combination. But in order to pay for the content, to pay our journalists, we absolutely need to make sure that we have a clear and strong digital strategy that will succeed and bring in the revenue needed to do so.”For the FT, the strategy is proving out, as is the theory that mobile is becoming a larger and larger component of media access. According to reports, the FT’s online operation now accounts for 30 percent of its revenues. Digital subscriptions were up 34 percent in the first half of 2011 and FT’s Web app reached the one millionth registrant milestone mid-November.Execution The latest Web standard has opened up new opportunities for building mobile-optimized content that, on the surface, frees it from the constraints of proprietary formats, such as Adobe’s Flash, and Apple’s onerous control of the app store retail environment and customer information. The Flash problem has largely been answered now that Adobe is no longer supporting it for mobile, but some publishers have been moving quickly to optimize both their sites in HTML5 and build products based on the standard to head off what they think is an inevitability: Mobile is going to be core to any content publisher’s product strategy going forward, and HTML5 is promising a seamless access standard that makes it easy for customers to view content on any mobile platform. “It did take a bit of a leap of faith,” adds Weinberg. “From what I understand there was a reluctance for people to move down this road for two pretty obvious reasons. One was it was not yet fully developed and so there were some concerns that people had about how the behaviors would work and what the issues might be; and there wasn’t as full of an understanding as there was with HTML4.”last_img read more

Questions Linger over Emergency Border Funding

first_imgThe Pentagon still has not announced what military construction money it will move around to fund the border wall, which President Trump declared a national emergency to build.Here’s the latest:The Pentagon has asked the Department of Homeland Security to explain how the border wall would help military “effectiveness” before it determines which priorities should go unfunded to pay for the construction, Military TimesDOD will have to ask Congress for authority to move money from various accounts to the counterdrug account so that the counterdrug account can then be used to build the border barrier, CQ reported. Defense authorizers and appropriators in both chambers would have to sign off on that, which is unlikely, further complicating the search for defense dollars to spend on the emergency.House Speaker Nancy Pelosi (D-Calif.) is backing a resolution to disapprove of the emergency declaration, which is expected to pass the House, according to Politico. That would automatically trigger a Senate vote within 18 days.If four Republican Senators joined all Democrats, the resolution would pass there, too. Politico published a list of the Republicans who have been critical of the declaration.Court challenges continue to pop up. El Paso County, a border community in West Texas, joined the Border Network for Human Rights Thursday in a joint lawsuit asking a judge to rule the national emergency declaration to be unconstitutional, according to Time. ADC AUTHOR Customs and Border Protection photo by Nicholas Robbslast_img read more

Toro Y Moi Nods To Fellow Creatives With Playful Freelance

first_imgThe lyrics are a playful take on creativity and fitting in (or not) with pop culture. “I can’t tell if I’m hip or getting old./I can’t hear you, maybe you could change your tone./People tend to listen when they see your soul,” Bear sings. He explains the song’s meaning in a press release, via Pitchfork: “This record is a response to how disposable culture has become and how it affects creativity. While listening, you might pay attention or ignore—either way that’s ok, this is music for a creative mind.”We have heard different sides of Bear as he explores his sound across his albums, and in this song and video it feels as if we are getting a glimpse into his mind, an authentic, perhaps artistically-curated look at who he is a person and, of course, as an artist. He is confidently telling the world who he is, playfully mocking his disregard for being cool and preference to simply be himself, no matter what other people are doing or trying to do.  “In this post-Instagram world, when we’re not really sure where the subculture is, everyone is [trying] to be ‘normal,’ though I feel like it’s just sort of aligned with where I’ve always been,” Bear explained to Vogue. The artist says of his latest release, which is the lead single from the upcoming Outer Peace, “now I feel like I’m talking to anyone who is creative”Ana YglesiasGRAMMYs Oct 23, 2018 – 2:18 pm Chaz Bear, best known for his indie electro-pop outfit, Toro Y Moi, is a creative at heart and he continues to show it on his latest release on Oct. 23, “Freelance.” The upbeat electro-funk track is the lead single on his newly announced sixth Toro Y Moi album, Outer Peace, out on Jan. 18.The song’s playful lyrics and music video, complete with an aesthetically-pleasing color palate, highlight the artist’s creativity—and is a nod to his fans’ creative sides as well. He has released five studio albums as Toro Y Moi since his debut LP, Causers Of This, in 2010, exploring and redefining his sound with each new body of work, including on his other side projects and collaborative albums.”I feel like I’ve found who I’m talking to with my music,” the artist told Vogue. “For the longest time, I thought I was talking to music lovers or even a specific age group. But now I feel like I’m talking to anyone who is creative.”We see this shine through in simple-yet-artsy music video, directed by Harry Israelson, which shows Bear making music at a (perfectly organized) work-from-home desk setup, complete with an exercise ball as a chair, then dancing in a not-so-chic camo-print sweatshirt and Teva sandals during a photo shoot, singing “No more shoes and socks, I only rock sandals.” Twitter Email Toro Y Moi Nods To Fellow Creatives With Playful “Freelance” Toro Y Moi Is Speaking To Fellow Creatives toro-y-moi-nods-fellow-creatives-playful-freelancecenter_img News Facebook NETWORK ERRORCannot Contact ServerRELOAD YOUR SCREEN OR TRY SELECTING A DIFFERENT VIDEO Aug 25, 2015 – 11:36 am Toro Y Moi Likes Catching Listeners Off-Guard Back in 2015 the Recording Academy sat down with Bear for a telling interview, where he explained his love for music and intentional efforts to not get pigeon-holed in a specific genre or sound. He shares, “Music’s always going to be fun for me…I’m go to try my hardest to not get tired of it. I’m going to always change.”The world will have to wait until January 2019 to see exactly what this new flavor of Toro Y Moi sounds and looks like fully-fleshed out in album,. Until then, let’s jam out to his many currently-released sounds while contemplating who we are in the world, perhaps even catching him on tour.Beirut Share Story Behind “Gallipoli” From Upcoming Album, Announce TourRead morelast_img read more

NUEST And Tomorrow X Together To Perform At KCON In New York

first_imgThe much-anticipated announcement was made live via Facebook and Instagram. Tomorrow X Together, known as TXT, released their debut EP The Dream Chapter: STAR in March and debuted at No. 1 On the Emerging Artists chart. They were announced first. NU’EST, who was a part of the first-ever KCON in Irvine, Calif. in 2012 and will release their latest album in late April, was announced second. The convention, which brings panels, workshops and other events on K-pop, K-beauty, k-food, k-drama and all other things hallyu or Korean culture, will also come the Los Angeles Convention and Staples Center Oct. 15–18. No lineup details on the L.A. event have been announced yet. KCON happens in other countries around the world, including Japan and Thailand. For more information on KCON in the U.S., visit their website. Exclusive: ATEEZ Are Here To Win The Hearts Of K-Pop FansRead more Email Facebook Twitter NU’EST And Tomorrow X Together To Perform At KCON nuest-and-tomorrow-x-together-perform-kcon-new-york The convention, which brings panels, workshops and other events on K-pop, K-beauty, k-food, k-drama and all other things hallyu or Korean culture, will also come the Los Angeles Convention and Staples Center Oct. 15–18Jennifer VelezGRAMMYs Apr 19, 2019 – 11:31 am KCON, the annual Korean entertainment and culture convention, has announced one veteran and one newcomer group of K-pop as the music artists for its 2019 New York event. Veterans NU’EST and rising stars Tomorrow X Together will perform at the convention, which is taking place July 6–7 at New York’s Madison Square Garden and Javits Center. While no other details have been revealed, KCON says that more lineup information around its fifth annual NY convention will be coming soon. News https://twitter.com/kconusa/status/1119035383348637696 NU’EST And Tomorrow X Together To Perform At KCON In New York last_img read more